Sabor is pleased to announce the expansion of its Dragon Ball license by acquiring the rights to the latest and highly anticipated chapter of the saga: Dragon Ball DAIMA. The new series expands the universe of Goku with an original narrative approach, capable of engaging a broad and cross-generational audience, from longtime fans to younger viewers. The series debuted in October 2024 and is available on various streaming platforms, including Crunchyroll, Netflix, and Prime Video. The anticipation for DAIMA had been high since 2018, the year Dragon Ball Super concluded, and its release generated widespread excitement. The series gained even more symbolic value following the passing of the legendary Akira Toriyama (March 24, 2024), and it immediately became a cult title. The plot centers on a mysterious scheme that turns Goku, Vegeta, and the other Z fighters into children, setting the stage for an adventure full of twists. Born in the 1980s as a manga and later developed into an anime, Dragon Ball is now a global phenomenon that spans generations. Its presence is constant at conventions, cosplay events, and even in the fashion world. Each year, new collaborations are launched with brands such as BAPE, Adidas, and Crocs, along with capsule collections regularly available from Uniqlo, H&M, Celio, and other major fast fashion retailers.
The arrival of Dragon Ball DAIMA represents an exceptional opportunity for Japanese-origin licensing. Thanks to its balance between tradition and innovation, the series is set to further strengthen the brand’s value. This acquisition marks a new milestone for Sabor, which continues to invest in iconic and beloved properties with strong potential, particularly in the fashion collaboration sector.
